Foot Locker and Crocs wanted an artist collaboration that would turn heads with Gen Z and amplify the brand’s playful energy. We partnered with surrealist street-art icon Ron English to create a limited-edition collection of Crocs and Jibbitz in his unmistakable style, then supported the launch with a full suite of original marketing content and collateral.
What ATRBUTE Delivered
Artist Management + Contracts
Art Design + Finishing
Go-To-Market Campaign